Salesforce targets public clouds with Hyperforce

Salesforce has re-architected its underlying infrastructure to make all of its CRM solutions run in the public cloud as part of a program it calls Hyperforce.

Hyperforce may not have been Salesforce’s headline announcement during this year’s Dreamforce—the CRM giant’s big annual conference—but for IT professionals tasked with managing CRM platforms, it is an important one.

Salesforce has long had a strong relationship with infrastructure-as-a-service provider Amazon Web Services (AWS), and has also built relationships with Microsoft Azure, Alibaba Cloud, and Google Cloud Platform over the past few years.

For customers who opt to switch to Hyperforce, Salesforce will shift your Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Industries, and other CRM products, complete with existing customizations and security controls, to the public cloud according to specific data residency needs and other, as yet unclear factors.

“Currently, Salesforce determines which cloud providers and specific services are used in each location,” a Salesforce spokesperson told InfoWorld.

In short, Salesforce is looking to make it easier for customers to move their CRM to the public cloud, where they get access to greater flexibility and resiliency, as well as fine-grained data residency controls to comply with any local compliance or regulatory needs. Hyperforce is also backward compatible, so developers will not need to rearchitect any custom apps to run on Hyperforce.

Copyright © 2020 IDG Communications, Inc.

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